5/16/2007

Disney Channel Expands Distribution in Poland

Disney Channel has signed its second cable distribution deal in Poland, inking an agreement with VECTRA, which is slated to launch the kids’ network this month.

With the addition of VECTRA, Disney Channel is now available to over 2 million subscribers in Poland, where it is also on the digital platform CYFRA+, Cyfrowy Polsat and Aster. Disney Channel Poland is localized for the market with dubbed programming, promos and interstitials. It launched on December 2, 2006.

Rob Gilby, the managing director of Disney Channel UK, Scandinavia and Emerging Markets, commented: “I am proud to be announcing our second distribution deal within weeks of each other. Our programs hold universal appeal to kids wherever they are in world, and I am delighted that more Polish children and their families will be now able to enjoy Disney Channel’s unique mix of animation, live action and TV movies.”
Source: worldscreen.com



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